Use the letter below when sending the goodwill generator to your clients, or edit to reflect your own voice.
***
Hey John,
I hope all is going well with you and yours.
With the Thanksgiving holiday right around the corner, I wanted to reach out and let you know how thankful I am to have you as a friend and client. Having you in my life really makes a difference.
The attached worksheet helped me to identify all that which I have gratitude and thought it might be good to share. I hope you find value in it.
Please let me know if I can ever be of service to you and the folks you’re connected to.
Talk soon,
Aaron
***
The free real estate marketing materials provided here can be downloaded, shared, and edited. No citation of RealEstateFrame.com.com is required, but it is appreciated.
In software development and tech entrepreneurship circles wise advisers speak of the MVP or minimum viable product, such that one may bring their business to the marketplace sooner than later. In other words, “What are the most essential, the bare minimum, inventory of tools needed in to competently complete job?”
My short list:
Smart phone – mobile phone, email, calendar, social networking ($100 + $100/month)
Gmail – mobile email, calendar, voicemail, + document collaboration (Free)
Personal website – biography, client contact connection (Free via WP.com or $40/month)
Dropbox – backup documents, files, and website (Free)
Automated email marketing – passively deliver value to clients over time ($20/month)
MLS membership – complete access to publicly available properties for sale and title records (~$300/year)
Realtor membership – access to MLS, transaction forms, errors and omission insurance (~$100/year)
Real estate salesperson license – Department of Real Estate approval to aid with the transfer of real property (~$300)
Total cost: $820 + $120/month
That sums it up. One does not need anything more than that. There may be shiny objects that will aid your efforts, but you don’t need more than what is listed above.
Do you know of someone that has created success in real estate? Do you know of use of a tool or piece of software that is allowing agents to be more productive and efficient?
Let me know – realestateframe@gmail.com
I would like to interview them and post the ideas on youtube.com and http://realestateframe.com/blog so that we, everyone making a living in real estate, may all benefit.
On the road and need to have one last document signed in order to close?
John Crowe shares several tools that he uses so that everything he needs is accessible at all times and how to automatically stay in touch with his database every month. He is the broker of Crowe Homes in Austin, TX, which he founded in 2003.
Over the last decade, Crowe Homes has guided thousands of buyers, sellers and investors through all types of residential real estate transactions. With the various complexities associated with the sale or purchase of a home, we work to simplify the process and educate our customers along the way. The network of professionals and service providers we have developed allows us to offer customers access to experts across a number of fields to help them make informed decisions. Our approach is based on open, honest communication designed to create as smooth a transaction as possible, and build a long-term relationship with members of the Central Texas community. At Crowe Homes, we’re proud of the service we provide and the reputation we have achieved.
Have you had to slog into the office at 10pm because you did not have the document you needed?
Never again!
Erica Ramus shares how she completely mobilized her office of 6 to compete with big offices by using the google suite of tools via gmail and Solve360. She is the owner and broker of Schuylkill Restate in Potsville, PA, which she founded in 2007
Erica Ramus is a Schuylkill County native and a graduate of St. Clair Area High School. She earned degrees at Armand Hammer United World College of the American West (I.B.), University of Delaware Honors Program and Kutztown University (B.A.).
Erica started Schuylkill Living Magazine in 1997 and is now Publisher Emeritus. She opened Realty Executives in Pottsville in 2007. She is extremely active in the community, especially in the Schuylkill Chamber of Commerce (Past President) and Rotary Club of Pottsville (Past President). She is in the Schuylkill United Way’s Pacesetters Club and heads up fundraising for their Physicians Division.
She lives in Wayne Township with her husband and two sons. The Ramus family frequently hosts exchange students and has had students live with them from France, Russia, Germany, Uzbekistan, Turkmenistan, Mexico and Ecuador.
Erica specializes in listing and marketing homes for sale. She also handles commercial transactions and real estate consulting services. Many area firms call her to help in recruiting executives to the area.
Experience
Schuylkill Businesswoman of the Year 2000
Top 20 Under 40 in Northeast Pennsylvania
Kutztown University Young Alumni Award 2002
Northeast PA Top 25 Women in Business 2008
Penna. Association of Realtors/PAR Excellence Club 2007
Certified Distressed Property Expert training
NAR “At Home With Diversity”
Instructor at Penn State Schuylkill, Real Estate Licensing & Continuing Ed
Mark Kitching started completely green and shares his experiences and some of the things he might have done differently. He is an Associate Partner at boutique real estate brokerage, The Partner’s Trust, in Los Angeles and started selling real estate in 2006.
Mark Kitching became fascinated with residential real estate investing after moving to California. He has since parlayed his entrepreneurial strengths with his innate business savvy to become a highly trusted and respected Realtor. His candid and transparent approach builds confidence in both clients and colleagues. Mark has had great success in strategically positioning his clients to benefit from real estate transactions even in a down market. With a tactful approach and straightforward business models, Mark has attracted a number of sophisticated clients who have partnered with him in real estate investments. He has worked with some of the nation’s leading sales teams and offices. Mark has a vast understanding of market conditions and is sensitive to the crucial roll a Realtor plays in his client’s success. By carefully and consistently examining the local and national statistics and trends, he has a firm grasp on the projecting market and the insight to advise his clients to invest intelligently.
Mark is originally from Atlanta, GA and regularly visits his family who are now in Bradenton, FL. He does maintain a balanced life and enjoys staying active, traveling and spending time with friends and family.
How can you insure that you will consistently be closing deals?
Cliff Davis has teaches agents how to build consistent sales businesses and helps them stay compliant with their respective regulatory departments. He is an CEO and Founder of InternetCE.com and has over 30 years of experience.
Cliff started his insurance career in 1979 as a Life, Accident & Health agent, quickly moving to the position of sales manager. Up to 1991, Cliff did everything from programming handheld computers for Annuities and Universal Life to training a field force of 650 insurance professionals. During that time, Cliff discovered his love for training that still serves him well today. Cliff likes to think it’s due to his mother’s influence, a gifted teacher in Chemistry and Home Economics.
In 1991, mirroring the entrepreneurial spirit of his father, Cliff launched two companies:
· Imperial Insurance Group, Inc. sells insurance products and services.
· Imperial Training Services, Inc. offers live training and continuing education classes for industry professionals in insurance, real estate, legal and funeral service. Training is available in multiple states for public and private clients.
In 1995, through ImperialCE.com the company staked its claim on the web offering registration for live classes and offering company information. With the help of Cliff’s son, Aaron, in 2006 InternetCE.com eventually took shape to offer courses that could be take completely online. Thorough its own accreditation and strategic partnerships, InternetCE.com now provides insurance continuing education online throughout the entire United States.
Cliff received his Masters of Business Administration with a concentration in Finance and Marketing from Wake Forest University in 1977. He later earned his Chartered Life Underwriter designation from The American College in 1991. Cliff also has a Business Administration degree in Economics from North Carolina State University.
For Cliff, InternetCE is more than just a business. It’s a life-long commitment to helping others.
“My vision for teaching is very simple – to take complicated problems and create order out of chaos. Nothing fascinates me as much as having a problem to solve.The greatest compliment I can receive, either as a marketer or as a teacher, is for a client or student to say, “Wow! That makes sense – now I understand.” With the help of my son, Aaron, we are building a world-class platform for the delivery of educational products. Each day brings fresh, new opportunities to train and help more people.”
